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Total:
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Description

This course uniquely combines business strategy scenarios, metrics, advanced analytic approaches, and the simplicity of
Excel examples for real-world applications.
The course covers
Strategic Metrics
,
Strategic Scenarios
, and
Strategic Decision Models
with downloadable examples in Excel. You should learn techniques and practical tools for selecting the most effective strategic option for your business. You should learn how to quantify your business strategy decision. You should learn how to test strategic scenarios for your business and test various market conditions. You should learn how to construct a
Monte-Carlo model in Excel
to predict business outcomes in uncertain environments. You should learn the most commonly used strategic metrics and the formulas behind them.
The course consists of
23 lectures + bonus
, split into three chapters.
Chapter 1. Strategic Metrics
You should learn:
9 sets of commonly used strategic metrics
Monetary and non-monetary metrics classification
Formulas behind the strategic metrics
Business areas of use for each strategic metric
Chapter 2. Strategic Scenarios
You should learn:
3 fundamental business scenarios
Strategic approaches for each scenario
Strategic models for each strategic approach
Chapter 3. Strategic Decision Model
You should learn:
3 types of strategic decisions
Decision models for each type of strategic decision
Quantitative Strategic Planning Matrix and SWOT analysis
Analytical Hierarchical Process
Monte-Carlo Simulations
Downloadable Excel spreadsheet examples for each decision model
This course has
downloadable Excel files
with examples that you can use for practice.
Who this course is for:
Corporate employees who want to broaden their responsibilities
Independent entrepreneurs who want to build a better business
MBA students who want to make a successful carrier
Individuals who challenge making appropriate decisions

What you'll learn

You should learn practical tools for evaluating business strategies

You should learn methods to quantify the business strategy decision

You should learn tools for testing strategic scenarios

You should learn how to use Quantitative Strategic Planning Matrix and SWOT analysis

You should learn about Analytical Hierarchical Process in Excel

You should learn how to use Monte-Carlo Simulations for business decisions in Excel

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Introduction
1
1.1-Course Overview
2-Strategic Metrics
11
2.1-Strategic Metrics
2.2-Market Entry or Exit
2.3-Market Approach
2.4-Market Growth
2.5-Brand Development
2.6-Customer Development
2.7-Product and Service Development
2.8-Low-Cost Product Development
2.9-Quality-oriented Product Development
2.10-Development Innovation Metrics
2.11-Strategic Metrics Quiz
3-Strategic Scenarios
5
3.1-Strategic Scenarios
3.2-Market Entry or Exit Scenario
3.3-Market Approach Scenario
3.4-Market Growth Scenario
3.5-Strategic Scenarios Quiz
4-Strategic Decision Models
9
4.1-Strategic Decision Models
4.2-SWOT Analysis
4.3-Quantitative Strategic Planning Matrix
4.4-QSPM Technique Using SWOT Example
4.5-Analytic Hierarchy Process
4.6-Analytic Hierarchy Process Example
4.7-Monte Carlo Simulation
4.8-Monte Carlo Simulation Example
4.9-Strategic Decision Model Quiz