Customer Success | How to Exceed Your Customers Expectations
Create More Real Value Every Day
Description
In today's hyper competitive market, your company needs a competitive advantage much bigger than just low prices. That advantage is
value
. But value may not be what you've been led to believe it really is. This course will provide key concepts, frameworks, and case studies to help you meet and exceed the expectations of your customers.
In this course you will learn how:
The Value Universe effects every customer on their journey from expectation to loyalty
People decide what their real needs are
Hyundai Motors used customer insight to create an entirely new vehicle
Jobs to Be Done thinking will revolutionize your company
Costco delivers extreme value to millions of customers
Customer Lifetime Value will change the way you evaluate the real value of your customers
Every student who successfully completes this course will be better prepared to engage in the battle for new customers. This knowledge will also prepare you for a more successful career.
Who this course is for:
If you work with customers and are interested in the topics of marketing, market research, sales, customer service, and strategy, this course is for you. It will help you have a deeper understanding of today’s changing and more demanding customer.
What you'll learn
The objective of this course is to help you better understand how to exceed customers expectations by creating more value every day.
Upon course completion, participants will have the knowledge and tools needed to begin to see their current and future customers in an entirely new light.
Requirements
- You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
- No previous design experience is needed.
- No previous Adobe XD skills are needed.
Course Content
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