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Description

Make 2023 An Amazing Year For Your Business!
Shopify Power: How To Build A Website, Sell Your Products, And Grow A Business On Shopify.
Taught by award winning CEO and author Jason Miles.
About The Instructor & His Authentic Credibility On This Topic: 
Together with his wife, Miles has sold millions online and their popular shopify website (Pixie Faire) has even been featured by Shopify as one of the sites premiere success case studies. Miles co-founded OmniRocket to serve and support e-commerce sellers. During this course he shares their insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built their Shopify site, which currently transacts 40,000-50,000 orders a month and serves over 1 million pageviews. 
How Is This Course Different? 
This course includes analysis, opinions, techniques, short-cuts, and tips from the instructor that you won't find on the help pages of Shopify, or in other Udemy courses. It also includes  step-by-step site build demonstration section. 
This course offers a unique and systematic framework for planning and launching a Shopify site in a step-by-step method that will prepare you for long-term ecommerce success.
Who Is This Course Designed For? 
Students should have a basic understanding, or willingness to learn website building, such as having previously set-up a blog. They should also have the time, patience, and willingness to implement the lessons and details taught in this course. Students should already have a product, product idea, or product plan. If you have a private label product you sell on Amazon, or are an artist, crafter, or seller of unique items - and need a fully functional ecommerce website - then this course will be of value to you. 
Warning, Web Professionals - You May Find This Course Too Basic. 
We do not cover creating custom themes or working in Liquid (the code language of Shopify). This course is intended for entreprenuers, marketers, brand owners and small business people - not developers. 
Who this course is for:
Do you want to build a Shopify site?
Take this course if you're ready to learn how to set up a Shopify website
Take this course if you have a moderate amount of technology comfort particularly with photo editing using tools like Photoshop Elements
Don't take this course if you cannot take photos, write sales copy, or don't have a basic comfort with online tools
Don't take this course if you're a I.T. industry professional / developer looking for technical details about Shopify (this course is for entrepreneurs/marketers).

What you'll learn

Building A Shopify Website

Shopify Website Building Quickly & Easily

Shopify App Marketplace Exploration and use for store owners

How To Set Up Products Including Integration With Amazon, Etsy, and other selling sites

How To Collect Money Via Shopify

How To Integrate Email Marketing For Long-Term Relationship Building, Traffic, and Sales

How To Integrate Social Media Into Your New Shopify Website

How To Use Shopify Reports & 3rd Party Analytics Tools To Maximize Profit

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Welcome And Introduction
6
1.1-10 Reasons Shopify Is Awesome & Might Be Right For You
1.2-Course Overview - What You'll Learn In This Udemy Course
1.3-Understanding Shopify - 3 Foundational Aspects
1.4-A Shopify Website Guided Tour - Behind The Scenes
1.5-First Steps / Next Steps - Getting Started Quickly
1.6-Helpful Practice Activity
2-Setting Up Your Shopify Site Like A Pro
11
2.1-Introduction To Shopify Themes
2.2-Insider Secrets - 4 Considerations When Looking At Themes
2.3-The Site Builders Checklist Powerpoint
2.4-Site Builders Checklist As PDF
2.5-Theme Check-List Part 1 - Branding Aspects
2.6-Theme Check-List Part 2 - Product Aspects
2.7-Theme Check-List Part 3 - Pricing Functionality Aspects
2.8-Theme Check-List Part 4 - Placement Aspects
2.9-Theme Check-List Part 5 - Promotion Aspects
2.10-Theme Store Guided Tour
2.11-Installing A Theme On Your Shopify Site
3-Using The Shopify App Marketplace To Expand Your Store's Functionality
4
3.1-Introduction To The Shopify App Marketplace
3.2-6 App You Should Consider Adding To Your Shopify Website
3.3-A Guided Tour Of The App Marketplace
3.4-7 Insider Tips For Working With Apps
4-Setting Up Your Products In Shopify
5
4.1-An Introduction To Shopify Products
4.2-Apps You Might Need For Various Product Strategies
4.3-Integrating Shopify And Amazon
4.4-Product Set-up Guided Tour
4.5-3 Important Insider Secrets Related To Products
5-Payment Options For Your Shopify Store
4
5.1-An Introduction To Payment Options
5.2-Understanding The Shopify Merchant Services Payment Option
5.3-Exactly When And How You Get Paid When Customers Purchase
5.4-Using The Shopify Point-Of-Sale Card Reader
6-Email Integration Strategies, Apps & Resources
7
6.1-Introduction To Email Marketing Integration On Shopify
6.2-Name Collection Via Shopify Apps
6.3-Name Collection Via The Shopify Shopping Cart
6.4-An Overview Of Email Marketing Campaigns
6.5-Email Marketing Welcome Campaigns
6.6-Email Marketing Engagement Campaigns
6.7-Bonus Gift: 49 Email Marketing Secrets, A 61-Page Ebook
7-Social Media And Sales Channels Integration With Shopify
4
7.1-Introduction To Social Media Marketing Integration With Shopify
7.2-Understanding The Massive Value Of Facebook And Pinterest For Social Traffic
7.3-Instagram Integration With Hashtags
7.4-Embedding Youtube Videos On Your Shopify Product Pages
8-Analytics And Reporting Using Shopify & 3rd Party Apps
6
8.1-An Introduction To Shopify Reports & Analytics
8.2-A Shopify Reports Walk-Through
8.3-Turning A Shopify Report Into Actionable Business Insights
8.4-Evaluating The 3rd Party Analytics Apps
8.5-Using Google Analytics With Shopify
8.6-Final Tip & Next Steps For Your Awesome Shopify Site
9-Demonstration Site Build
18
9.1-Welcome To The Demonstration Site Build
9.2-Site Build Video 1 - Shopify Store Setup
9.3-Site Build Video 2 - Adding A Theme & Setting Up A Primary Slider
9.4-Site Build Video 3 - Choosing A Theme's Style (If applicable)
9.5-Site Build Video 4 - Choosing Your Shopify Subscription Level (insider details).
9.6-Site Build Video 5 - Adding Product (Part Two)
9.7-Site Build Video 6 - Adding A Product (Part Three)
9.8-Sit Build Video 7 - Adding Pages To Your Shopify Site
9.9-Site Build Video 8 - Menu Structure Options
9.10-Site Build Vide 9 - Changing Site Fonts And Colors
9.11-Site Build Video 10 - Terms Of Service & Privacy Policy Pages (Part One)
9.12-Site Build Video 12 Email Integration Part One
9.13-Site Build Video 12 Email Integration Part Two (Exit Intent Pop Ups)
9.14-Site Build Video 13 Blogging Part One
9.15-Site Build Video 14 Blogging Part Two
9.16-Site Build Video 15 Point Of Sale (POS) Setup
9.17-Sie Build Video 16 Setting Up Google Analytics
9.18-Site Build Vieo 17 - Setting Up Your Customer Domain Name / URL
10-The Last Lecture - What's Next
2
10.1-Conclusion & Next Steps
10.2-Bonus Lecture - Join Our Inner Circle Coaching For Ongoing/Advanced Training