image
The Ultimate Drawing Course Beginner to Advanced...
$179
$79
image
User Experience Design Essentials - Adobe XD UI UX...
$179
$79
Total:
$659

Description

UDEMY'S #1 BESTSELLING BLOGGING COURSE — REDESIGNED WITH ALL NEW CURRICULUM FOR 2024 AND BEYOND
"Merrill provides invaluable tips and examples for starting a blog and making it into a career."
—CNN
"...the entire process for turning a blog into a bonafide moneymaker."
—The Next Web
"Brad is clearly experienced, accomplished and an expert in this subject. His knowledge will be very helpful for those who are able to absorb & implement all of his suggestions and tips."
—Leah, Udemy student
"
Totally AWESOME course! You have addressed every aspect of getting started with a new blog, but better yet what it takes to make it a success. I can't wait to get started."
—Terry, Udemy student
"Excellent material, well explained, and a talented & experienced instructor who is not afraid to share his opinion on what it does or doesn't work for him."
—JP, Udemy student
Brad Merrill has been building things on the web for well over a decade. In 2010, he started a blog about technology and innovation, and in just a couple of years it grew into a large publication with staff and revenue, serving more than half a million monthly readers. His work has been featured on Techmeme and cited by a number of notable blogs and publications, including the 
Wall Street Journal
.
In this course, Brad condenses more than ten years of trial and error into a simple blueprint designed to help you build a successful blog. You'll learn all the essentials, including:
The mindset of a successful blogger
How to build a WordPress site
How to write amazing blog content that readers will love and share
How to promote your content to ensure people actually see it
How to build and leverage an email list to generate traffic and revenue on demand
How to turn your blog into a business that generates revenue
Why would you want to build a blog? Well, there are many different motivations, but here are a few of the most common:
Build a business:
 A blog can be the center of a low-overhead, location-independent, lucrative business. There has never been a better time to do this—the Internet has made it cheaper and easier than ever before for anyone to start a business.
Grow an existing business:
Content marketing is one of the best ways to drive your business forward, and a blog is a tried and true format. Many of the world's biggest companies and brands are now using digital content to market their products and services, so you'll be in great company if you do the same.
Showcase your expertise:
If you want to position yourself as a thought leader or expert, blogging is an excellent way to do it. A blog can be a powerful asset if you're trying to build a personal brand, get a job, sell services, or launch a career in public speaking.
Build Relationships:
Blogging is a great way to become an active and influential member of your community, which can help you build relationships with people you want to reach.
If you're thinking of starting a blog this year, there's never been a better time. This course will walk you through the entire process—setting up WordPress, writing stellar content, promoting that content, building an email list, and implementing a revenue model to turn your blog into a business. It's all here.
Who this course is for:
This course is designed for students with varying levels of experience. Whether you're just getting started or looking for ways to take your blog to the next level, this course is for you.

What you'll learn

Build a successful blog from scratch, or take your existing blog to the next level

Develop the mindset of a successful blogger

Discover a blogging niche that is both profitable and interesting

Build a beautiful website using WordPress

Develop a system to plan new content, and never run out of ideas again

Understand the importance of effective writing and how to become a better writer

Become familiar with some of the most effective types of blog content

Generate an endless stream of fresh content by repurposing what you've already created

Optimize your website for search engines to drive a consistent stream of free traffic

Get your content in front of people using a variety of free promotion strategies

Grow an email list that allows you to generate traffic and revenue on demand

Build a profitable business around your content and turn your blog into a revenue-generating asset

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Introduction
2
1.1-Welcome To The Course!
1.2-How To Use This Course
2-The Foundation
3
2.1-The Mindset Of A Successful Blogger
2.2-Content Strategy & How To Find Your Perfect Niche
2.3-Naming & Branding Your Blog
3-Setting Up Your Website
13
3.1-Why You Should Use WordPress For Your Blog
3.2-What You'll Need To Build A WordPress Site
3.3-How To Set Up WordPress In 5 Minutes Or Less
3.4-Alternative WordPress Instructions
3.5-Exploring The WordPress Dashboard
3.6-WordPress Posts & Pages
3.7-The WordPress Post Editor
3.8-Customizing Your WordPress Profile
3.9-Finding & Installing A WordPress Theme
3.10-How To Customize Your Theme
3.11-WordPress Plugins
3.12-Security & Backups
3.13-Analytics & Data
4-Generating Content Ideas
7
4.1-Why You Need A Reliable Ideation System
4.2-Creation Begins With Consumption
4.3-Conducting A Brain Dump
4.4-The #1 Tool For Content Research
4.5-Questions Straight From Your Target Audience
4.6-Eavesdropping On Niche Communities
4.7-How Your Existing Audience And Content Can Help You Generate New Ideas
5-Improving Your Writing
6
5.1-The Importance Of Effective Writing
5.2-How To Write Irresistible Headlines
5.3-Matching Your Audience's Tone & Vocabulary
5.4-Creating Focused Content
5.5-How Grammatical Errors Can Cripple Your Efforts
5.6-How To Become A Better Writer
6-The Most Effective Types Of Blog Content
13
6.1-Exploring Various Types Of Content
6.2-How To Create Epic List Content
6.3-Teaching Your Audience With Guides & Tutorials
6.4-Two Approaches To Q&A Content
6.5-Interviews & Profiles
6.6-Where A List Meets An Interview
6.7-How To Write Valuable Reviews & Comparisons
6.8-Working News Into Your Content Strategy
6.9-Creating Valuable Roundups & Resource Lists
6.10-Thought, Opinion, And Controversy
6.11-Statistics & Original Research
6.12-Presenting Complex Data For Visual Learners
6.13-How To Write A Case Study That Turns Readers Into Customers
7-Content Formats & Repurposing
3
7.1-Alternative Content Formats
7.2-How To Generate An Infinite Stream Of Fresh Content
7.3-Watch Me Turn One Video Interview Into More Than A Dozen Pieces Of Content
8-Blog SEO (Search Engine Optimization)
12
8.1-A Brief Introduction To SEO
8.2-Understanding Search Engines
8.3-Basic Site Setup For SEO
8.4-The Best SEO Plugin For WordPress
8.5-Optimizing Your Page Titles
8.6-Optimizing Your Meta Descriptions
8.7-Themes & Template Settings
8.8-Analyzing Your Content
8.9-How To Choose The Right Keywords And Create High-Ranking Content On Any Topic
8.10-Does Keyword Density Matter?
8.11-Internal Links
8.12-Image Optimization
9-Content Promotion Strategies
9
9.1-Why Content Promotion Is Crucial
9.2-Strategic Collaboration
9.3-The Formula For A Perfect Guest Post Pitch
9.4-A Simple Way To Get Leading Influencers To Share Your Content
9.5-Teasing Your Content On Social Media
9.6-How To Get Your Content Featured In Popular Resource Lists
9.7-Don't Neglect This Free Source Of On-Demand Traffic
9.8-How To Promote Your Content In Groups & Niche Communities (Without Being Spammy)
9.9-The Most Effective Way To Skyrocket Your Audience Overnight
10-Growing Your Email List
9
10.1-Why Growing An Email List Should Be Your #1 Priority
10.2-Choosing An Email Marketing Service
10.3-Incentivizing The Opt-In: 17 Lead Magnet Ideas
10.4-Where To Place Opt-In Forms On Your Website
10.5-High-Profile Opt-In Forms
10.6-How To Turn Commenters Into Subscribers
10.7-A Counterintuitive Strategy To Increase Your Conversion Rate
10.8-Leveraging Social Proof To Grow Your Email List
10.9-Nurturing Your List: The Key To Building Lasting Relationships
11-Monetizing Your Blog
6
11.1-How To Turn Your Blog Into A Business
11.2-The Most Common Way To Monetize A Blog (And Why I Don't Recommend It)
11.3-The Best Way To Monetize A Blog Without A Product Of Your Own
11.4-Creating & Selling Your Own Products On Your Blog
11.5-How To Generate Long-Term, Recurring Subscription Revenue
11.6-Using Your Blog To Market Your Services
12-Wrapping Up
2
12.1-The Next Steps
12.2-Bonus: Tools & Exclusive Discounts!