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Description

If you are a web developer or a designer and you're sick of working for other people, the Freelance Mastery course will guide you step by step on how to start and run your own freelancing business and become a successful entrepreneur, whether you are building simple static websites or cutting edge web and mobile applications. We teach you everything from what services you can offer, pricing methods, what your portfolio website should include, niching down, and much more.
About The Authors
Brad Traversy
is no stranger to creating courses. He runs Traversy Media and one of the largest coding channels on YouTube. Brad got his start in freelancing. Before ever working for a company, he built his own business from the ground up. It eventually turned into a thriving agency that he ran for years. Eventually, Brad got into technical content and education, hence this course.
Kyle Prinsloo
is the co-author of this course and Kyle still runs an extremely successful freelancing business. He is a mastermind when it comes to client outreach and running an ongoing profitable business. Brad will present most of the content in this course, but Kyle had just as much, or even more to do with the knowledge given.
What Will You Learn
The course is broken up into sections to help you with different parts of creating and running an individual business or an agency.
First Steps
In this section, we will talk about the mindset that it takes to be a successful entrepreneur. The minimum skills to start freelancing and go through a business checklist.
Your Portfolio Website
Having a well-thought-out portfolio website is absolutely key when it comes to getting clients. We will talk about what exactly should be showcased on your site.
Niching Down
Sometimes it's better to find and stick to a specific niche and become a master in that area.
Services & Pricing
Finding the right prices to charge is difficult. We will talk about hourly vs fixed vs value-based pricing. We will also discuss outsourcing work to others to get more done.
Getting Clients
One of the most important topics is client outreach. We will look at different methods from freelance platforms to cold calling to social media and more.
Proposals and Contracts
learn how to create professional proposals, invoice clients, and create legal contracts
The Development Process
This is not a programming course, but we will go over some of the phases of creating a website or application for a client.
Important:
There are no documents/resources such as custom invoices, etc included in this version of the course. There is a premium course that includes that stuff located off of Udemy.
Who this course is for:
Web developers and designers that want to start their own business

What you'll learn

How to create a business to utilize your web development and/or design skills

How to do outreach and find clients

Price your services, write proposals and send invoices

Portfolio website tips

Branding, advertising and social media

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Introduction
4
1.1-Welcome To The Course
1.2-Meet Your Hosts - Brad
1.3-Meet Your Hosts - Kyle
1.4-Important Note
2-First Steps
5
2.1-Mindset & Expectations
2.2-Minimum Skills To Start Freelancing
2.3-Services That You Can Offer
2.4-Business Checklist
2.5-Business Structures
3-Your Portfolio Website
7
3.1-The Purpose Of A Portfolio Website
3.2-4 Keys To A Successful Website
3.3-Call To Action
3.4-Examples Of Your Work
3.5-Agency Vs Individual
3.6-Branding & Naming
3.7-Building A Web Presence
4-Niching Down
4
4.1-Reasons To Niche Down
4.2-Examples Of Niching Down
4.3-How To Choose A Niche
4.4-Extra - Niching Down With Dennis Ivy
5-Services & Pricing
9
5.1-Know What You're Worth
5.2-Pricing Methods
5.3-Detemining Value-Based Pricing
5.4-Website Packages
5.5-Common Pricing Questions
5.6-Marketing & Content Services
5.7-Reselling Web Hosting
5.8-Outsourcing
5.9-Extra - Value-Based Pricing WIth Dennis Ivy
6-Getting Clients
12
6.1-Freelancing Platforms
6.2-5 Tips For A Great Profile
6.3-Getting Reviews
6.4-Portfolio Website & Automation Process
6.5-Getting Clients Via Social Media
6.6-Advertising
6.7-Google Ads Walkthrough
6.8-Website Analysis Report
6.9-Cold Email Outreach
6.10-In Person Outreach
6.11-Part-Time Jobs & Agencies
6.12-Automated Linkedin Outreach
7-Proposals & Contracts
6
7.1-Pre-Proposal Phase
7.2-Proposal Template - Part 1
7.3-Proposal Template - Part 2
7.4-Invoicing Clients
7.5-Legal Contracts
7.6-Upselling Clients
8-The Development Process
7
8.1-Overall Management Process
8.2-5 Phases Of Development
8.3-Design Inspiration & Mockups
8.4-Design Fundamentals With Gary Simon
8.5-Client Relationship Building
8.6-Managing Client Expectations
8.7-Revisions, Updates & Reports
9-Wrap Up
1
9.1-Course Wrap Up