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Description

Welcome to program: Advanced Diploma in Innovations and Digital Transformation
Course provided by
MTF Institute of Management, Technology and Finance
MTF
is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D
center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF
is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF
is present in 208 countries and has been chosen by more than 380,000 students.
Program Modules:
Module 1: General Management
Module 2: Leadership
Module 3: Marketing Management
Module 4: Finance Management
Module 5: Business Strategy
Module 6: Innovations (The Main Concentration)
Module 7: Digital Transformation (The Main Concentration)
Learning programs in Innovation and Digital Transformation are crucial for both companies and experts in today's rapidly evolving business landscape. These programs encompass a range of topics and skills that are essential for staying competitive, adapting to changing market dynamics, and fostering professional growth. Here's why these programs are important for companies and experts alike:
For Companies:
Stay Competitive: In the digital age, innovation is the key to staying competitive. Companies that fail to innovate risk becoming obsolete. Learning programs in innovation and digital transformation provide employees with the knowledge and skills to identify emerging trends, technologies, and business models, allowing their companies to adapt and thrive.
Adapt to Changing Markets: Markets are constantly evolving, and consumer preferences are shifting faster than ever before. Companies need to be agile and responsive to these changes. A workforce well-versed in digital transformation can help organizations pivot and adjust their strategies accordingly.
Efficiency and Cost Savings: Digital transformation often involves automation and process optimization, leading to increased efficiency and cost savings. Employees trained in these areas can identify opportunities to streamline operations, reduce waste, and improve overall productivity.
Customer-Centricity: Digital transformation is often driven by the need to better understand and serve customers. Learning programs in this area can teach employees how to gather and analyze customer data, leading to more personalized and effective marketing, sales, and customer service strategies.
Innovation Culture: Innovation is not limited to R&D departments. It should permeate an organization's culture. Training programs can help employees develop an innovation mindset, encouraging them to proactively seek out opportunities for improvement and innovation.
Risk Management: The digital world is fraught with security and compliance risks. Learning programs in digital transformation can educate employees about cybersecurity best practices, data protection, and regulatory compliance, reducing the organization's exposure to potential risks.
For Experts:
Career Advancement: Professionals who possess skills in innovation and digital transformation are in high demand. Acquiring these skills can open up new career opportunities and increase earning potential.
Relevance: Staying current in a rapidly changing job market is essential. Learning about the latest trends and technologies ensures that experts remain relevant and marketable in their respective fields.
Entrepreneurship: For those interested in entrepreneurship, understanding digital transformation and innovation is critical for launching and scaling successful startups. These skills enable entrepreneurs to disrupt industries and create innovative solutions.
Problem-Solving: Innovation and digital transformation programs equip professionals with problem-solving skills that can be applied to a wide range of challenges in various industries. These problem-solving abilities are highly transferable and valuable.
Networking Opportunities: Participating in learning programs often leads to networking opportunities with peers, mentors, and industry leaders. Building a strong professional network can open doors to new career prospects and collaborations.
Personal Growth: Learning new skills and staying up-to-date with industry trends can be personally fulfilling. It can boost confidence and provide a sense of accomplishment, which in turn can enhance job satisfaction and overall well-being.
Learning programs in innovation and digital transformation are essential for both companies and experts. They enable organizations to thrive in a rapidly changing business environment and empower individuals to advance their careers, contribute to their organizations, and make a meaningful impact on their industries.
Who this course is for:
No special requirements. Course for any who want to build a career at business or improve their knowledge.
Learning programs in Innovation and Digital Transformation are crucial for both companies and experts in today's rapidly evolving business landscape. These programs encompass a range of topics and skills that are essential for staying competitive, adapting to changing market dynamics, and fostering professional growth. Here's why these programs are important for companies and experts alike:
For Companies: Stay Competitive: In the digital age, innovation is the key to staying competitive. Companies that fail to innovate risk becoming obsolete. Learning programs in innovation and digital transformation provide employees with the knowledge and skills to identify emerging trends, technologies, and business models, allowing their companies to adapt and thrive.
Adapt to Changing Markets: Markets are constantly evolving, and consumer preferences are shifting faster than ever before. Companies need to be agile and responsive to these changes. A workforce well-versed in digital transformation can help organizations pivot and adjust their strategies accordingly.
Efficiency and Cost Savings: Digital transformation often involves automation and process optimization, leading to increased efficiency and cost savings. Employees trained in these areas can identify opportunities to streamline operations, reduce waste, and improve overall productivity.
Customer-Centricity: Digital transformation is often driven by the need to better understand and serve customers. Learning programs in this area can teach employees how to gather and analyze customer data, leading to more personalized and effective marketing, sales, and customer service strategies.
Innovation Culture: Innovation is not limited to R&D departments. It should permeate an organization's culture. Training programs can help employees develop an innovation mindset, encouraging them to proactively seek out opportunities for improvement and innovation.
Risk Management: The digital world is fraught with security and compliance risks. Learning programs in digital transformation can educate employees about cybersecurity best practices, data protection, and regulatory compliance, reducing the organization's exposure to potential risks.
For Experts: Career Advancement: Professionals who possess skills in innovation and digital transformation are in high demand. Acquiring these skills can open up new career opportunities and increase earning potential.
Relevance: Staying current in a rapidly changing job market is essential. Learning about the latest trends and technologies ensures that experts remain relevant and marketable in their respective fields.
Entrepreneurship: For those interested in entrepreneurship, understanding digital transformation and innovation is critical for launching and scaling successful startups. These skills enable entrepreneurs to disrupt industries and create innovative solutions.
Problem-Solving: Innovation and digital transformation programs equip professionals with problem-solving skills that can be applied to a wide range of challenges in various industries. These problem-solving abilities are highly transferable and valuable.
Networking Opportunities: Participating in learning programs often leads to networking opportunities with peers, mentors, and industry leaders. Building a strong professional network can open doors to new career prospects and collaborations.
Personal Growth: Learning new skills and staying up-to-date with industry trends can be personally fulfilling. It can boost confidence and provide a sense of accomplishment, which in turn can enhance job satisfaction and overall well-being.
Learning programs in innovation and digital transformation are essential for both companies and experts. They enable organizations to thrive in a rapidly changing business environment and empower individuals to advance their careers, contribute to their organizations, and make a meaningful impact on their industries.

What you'll learn

Innovations and Digital Transformation by MTF Institute: General Management, Leadership, Marketing, Finance, Strategy

General Management

Marketing Management

Finance Management

Business Strategy

Innovations (The Main Concentration)

Digital Transformation (The Main Concentration)

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Introduction
2
1.1-Onboarding to the learning process
1.2-Welcome to MTF
2-Module 1: General Management
6
2.1-Introduction to modern management
2.2-Management typology and methods of modern management
2.3-Time management
2.4-Management decisions
2.5-Information support and communication in management
2.6-Project Management
3-Module 2: Leadership
6
3.1-Introduction to Leadership
3.2-Roles and styles of Leadership
3.3-Strategic and effective leadership
3.4-Stages of team formation and dynamics of group development
3.5-Decision Making
3.6-Planning methods
4-Module 3: Marketing Management
8
4.1-Introduction to Marketing Management
4.2-Principles of Marketing Management
4.3-Target Market Analysis
4.4-Segmentation and Positioning
4.5-Development of a marketing package
4.6-Pricing
4.7-Distribution and promotion
4.8-Marketing Management and Control
5-Module 4: Finance Management
8
5.1-Finance & Finance System
5.2-Finance Management
5.3-Planning and Forecasting
5.4-Cash Flow
5.5-Strategy of a Company and impact to Finance Management
5.6-Financial Analysis
5.7-Profit and Loss (PnL) Analysis
5.8-Global Finance
6-Module 5: Business Strategy
7
6.1-Introduction to the Business Strategy
6.2-Types of the Business Strategy
6.3-SWOT analysis
6.4-Porter 5 powers / PESTEL Frameworks
6.5-Balanced Scorecard Framework
6.6-Concepts of the Business Strategy
6.7-Blue Ocean Framework
7-Module 6: Innovation Management (Main Concentration)
6
7.1-Introduction to Innovation Management
7.2-Methods and Instruments
7.3-Frameworks of Innovation Management
7.4-Financing at Innovations Management
7.5-Risks at Innovations Management
7.6-Administration of Innovations Process
8-Module 7: Digital Transformation (Main Concentration)
8
8.1-Introduction to the Digital Transformation
8.2-Types of Digital Transformation
8.3-Example of the Digital Transformation at Finance Industry
8.4-Examples of the Digital Transformation at the Service Industry
8.5-Examples of the Digital Transformation at the Manufacturing
8.6-Digital Platforms and Ecosystems
8.7-Digital Marketing Evolution
8.8-Digital Transformation Management
9-Interactive Part
3
9.1-Interactive Part
9.2-Congratulations with finishing from MTF
9.3-Bonus Section: Next Steps