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Description

The Marketo Foundation Training Series, by ShowMeLeads covers the fundamentals that are necessary for users to begin leveraging their marketing operations through the Marketo platform.

The course includes videos supplemented with slides that illustrate how to do the basics within Marketo - such as creating an email, landing page, etc. These assets are implemented through programs, campaigns, and lists, which allow users to target an audience and market to them.

The course is structured to give users the basic knowledge that they need to be able to create simple marketing campaigns through the Marketo platform. It will take over an hour to complete, and will enable users to successfully begin executing marketing campaigns through Marketo.
Who this course is for:
Best suited for users completely new to Marketo. No prior experience is required.

What you'll learn

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-Marketo: Foundation Training Series - Design Studio by Show Me Leads
8
1.1-Marketo: Email Editor
1.2-Marketo: Landing Page Editor
1.3-Marketo: Forms 2.0
1.4-Marketo: Static Vs. Dynamic Lists
1.5-Marketo: Programs and Campaigns
1.6-Marketo: List Import Process
1.7-Marketo: Engagement Programs
1.8-Marketo: Analytics