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Description

Would you like to reduce the conflict and improve the relationships in your personal and professional life? This course can help you do that by revealing a major hidden cause behind a lot of the conflicts and miscommunication we all face—generational differences.


You might be familiar with the traditional approach to generations, like Baby Boomers, Gen X, Gen Y, etc., but in this course you’ll learn why the traditional approach to generations is flawed and discover a new and powerful approach that makes much more sense. You’ll probably even learn that you’re part of a generation, or “Value Population,” you’ve probably never even heard of before, such as the Performers, the Techticians, the Believers, etc.


What’s more, you’ll see how you and people of different generations in your life grew up in very different times and have very different values and perspectives on life. It’s as if you come from very different worlds. To bridge this gap, you’ll gain powerful tools to help you communicate and get along with them better, both at work and at home.



At work, this knowledge can help you in areas such as:




Sales and Marketing—to better communicate and connect with customers




Management—to better lead employees of different generations




Human Resources—to better attract, engage, and retain employees




Continuous Improvement—to improve collaboration, productivity, and innovation




At home, this knowledge can help you improve relationships with:




Yourself—it’s a powerful tool for self-discovery and personal growth




Your Kids, Parents, Spouse, Friends, Neighbors, etc.




Basically Anyone—who was born in America and is of a different generation




Here’s what a few people who have taken this course had to say about it:




I’ve been using the Near Bridge generational concepts for the last few years, personally and professionally. They have been invaluable tools to help me understand my clients and my two sons – who are both in different Value Populations. I only wish I’d had this knowledge when my parents were alive…it explains so much and would have led us to a much richer understanding and relationship.



—Bill Hertan, founder, TRI Partners, Inc.



A wealth of information presented in a dynamic, interactive way. Get ready to be engaged and informed!



—Aurora Realin, manager, Florida Hospital


To help you get started, the first 8 lectures are offered for free so you can learn how this powerful approach can change your life.
Who this course is for:
MARKETERS – powerfully connect with target markets by speaking to core values and turn customers into raving fans
MANAGERS – reduce conflict and connect easily with employees of different generations
INDIVIDUAL CONTRIBUTORS – communicate better with your manager and co-workers so you can be more productive and get better raises and performance reviews
INDEPENDENT PROFESSIONALS (real estate agents, financial planners, etc.) – strengthen relationships with current clients, attract new ones more effectively, and improve loyalty and referrals
ANYONE – better understand yourself and others from different generations so you can reduce the conflict and improve the relationships in your life

What you'll learn

Upon completing this course, you will be able to:

Create a culture of greater inclusion and collaboration across different generations

Decrease workplace conflict and increase employee engagement and productivity

Implement effective strategies for recruitment, retention, rewards, and incentives

Make and instant and lasting connection with customers of different generations

Improve customer service and turn customers into raving fans

Increase market share by designing products and services that speak to customer values

Define the 6 Value Populations and the 9 core values and 12 workplace attributes associated with each one

Explain the generational shift occurring from an in-dependent to inter-dependent cultural model

Requirements

  • You will need a copy of Adobe XD 2019 or above. A free trial can be downloaded from Adobe.
  • No previous design experience is needed.
  • No previous Adobe XD skills are needed.

Course Content

27 sections • 95 lectures
Expand All Sections
1-The Power of Generational Values
5
1.1-How This Course Can Help You!
1.2-Generations in Conflict
1.3-What are Values?
1.4-Traits, Values, & Beliefs Exercise
1.5-Discovering Your Personal Values
2-Meet the Value Populations
1
2.1-Who are the Value Populations
3-The Patriots: Born 1920 - 1937
3
3.1-The Patriots' History
3.2-The Patriots' Values
3.3-The Patriots Attributes Exercise
4-The Performers: Born 1938 - 1957
3
4.1-The Performers' History
4.2-The Performers' Values
4.3-The Performers Attributes Exercise
5-The Techticians: Born 1958 - 1971
3
5.1-The Techticians' History
5.2-The Techticians' Values
5.3-The Techticians Attributes Exercise
6-The Believers: Born 1972 - 1983
3
6.1-The Believers' History
6.2-The Believers' Values
6.3-The Believers Attributes Exercise
7-The Transformers: Born 1984 - 1995
3
7.1-The Transformers' History
7.2-The Transformers' Values
7.3-The Transformers Attributes Exercise
8-The Owls: Born 1996 - 2007
3
8.1-The Owls' History
8.2-The Owls' Values
8.3-The Owls Attributes Exercise
9-Bringing It All Together
1
9.1-Commonalities and What's Next
10-Conclusion
1
10.1-Personal Conclusion by Ken